Write an evaluation of how effective you think the Dubble campaign has

Write an evaluation of how effective you think the Dubble campaign has been so further and how your advertising has aimed to reach Dubbles target audience eff.The Dubble exciteWrite an evaluation of how effective you think the Dubble campaignhas been so far and how your advertising has aimed to reach Dubblestarget audience effectively.In October 2000, risible Relief and The Day Chocolate Company teamed upwith Kuapa Kokoo, a co-operative of 35,000 gold coastian deep brown farmers, tolaunch Dubble, a unique drinking chocolate bar aimed at 10 -16 year olds.In January 2001, Dubble was introduced to the public through achocolate challenge competition launched by Comic Relief on the die hardand kicking show. The competition was to design a wrapper for Dubble.In October, Dubble was launched onto the shelves of supermarkets andoutlets. thaw bars were given away in Smash Hits and Match magazines.A Dubble website was developed featuring a web link between schools inGhana and the U.K. Du bble advertisements were featured on T.V,magazines and the Internet, all media widely used by teenagers.Dubble is kick downstairs of the neat Trade campaign, which ensures that farmersin developing countries, who grow crops like deep brown used in chocolatemaking, are paid fairly for their products. honorable Trading and links with Comic Relief are important attributes forDubble. The Fair Trade link helps children understand Dubbles aim-helping Ghanaian cocoa farmers. Additionally, the f...